UrbanOutfitters likes to spam me, and I like it when they spam me good. That way I get to learn that apparently I have a knack for picking up things prior to them being popular (like that time that I bought into the corset belt and everyone gave me funny looks. They were right.)

Regardless, this one was a good vote of confidence that the lomo lifestyle is re-emerging (about time those out of whack photos came back).

The premise? Lots of plastic and strange effects as a result of them - there virtually is no traditional camera material in these snappers. Popular ones seem to be the reinvention of the “Holga“, “Diana+” and tons of fisheye.

Lomo Love is here. Too bad I gave it a good returning.

> image tackled off of an urbanoutfitters email - thanks!