Now, be a goodboy.
Toronto Talent. It’s so fresh and endearing to see locals growing their business and doing it right. GoodBoy Clothing has been around for about a year (still a baby), and I can just sense that they’re heading for big things. Their company values are built right into their sharp lime green logo - I would repeat it but interpret it for yourself using your own imagination.
When you first visit the website you’ll delve back into your childhood innocence, as it is created under the guise of being a ‘popup story book’ and their navigation being an overloaded street sign. On the website they also showcase a series of photoshoot products featuring streetstyle savvy models and DJ’s with taglines more clever than Dr. Seuss could fathom. Or something like that.
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