Admittedly, I never used to understand the real hype behind Sephora and all of the ghastly expensive cosmetics housed within the retail chain. Until I decided to knock down the hurdles that stood in between me and my newly acquired $30 lip gloss (or glaze, as Stila likes to call it).

Strawberry Lip Glaze. Has a nice ring to it. Apologies if you’re a boy and you don’t understand the mental game it is to sift through and make a decision based on colour and naming (you’d be surprised at how influential a name of a beauty product can be). I took the plunge on this one after hearing all the raves about it. My favourite part? The click pen – nothing screams high tech like a turn-click packaging that eliminates waste of gloss (though I’m not sure it’s the most eco-friendly of dispensers). One thing I know is for certain though – the click pen should not be underestimated. My stained wool-cream scarf can attest to that.

> image from stila.com