Toronto: Stussified!
Stussy, the granddaddy of all street wear is finally opening its doors right here in Toronto. Matt George, owner of the GoodFoot camp is set to open Stussy’s first Canadian store downtown. For those who are enthralled in the street wear scene, this is indeed a momentous event. Forget Supreme, forget ALIFE, and forget BAPE and all these new kiddies trying to latch onto the market. Stussy as the tried and true champ has been putting out awesome clothes for the past 27 years, outliving other historic street brands such as Gotcha, and Mossimo. Even after more than two decades, Stussy’s designs still remain fresh and modern. The brand is still very much in demand and worn by youths internationally:
“We hooked up with trendsetters in New York, London, Tokyo and other areas of the world. Stussy clothing was inspired by this international group of musicians, skaters, DJ’s and artists with similar tastes, which helped to shape the brand into an international street wear label.”
(From http://Stussy.com/25years.html)
Even though my personal style has converged from street wear to a more refined look, I still purchase and admire Stussy’s legendary t-shirts for their stylish prints and time tested fit. Unique collaborations with people such as graffiti artist Kaws, and music photographer John Cheuse, have also helped to keep the brand afloat and on-point with its market.
Stussy in Toronto was at one point hard to come by. However, as the Toronto street wear scene grew with stores like Ransom and Uncle Otis picking up the brand, it eventually became decently accessible to those in the know. Now with its Canadian flagship store set to open in mid March, Stussy is taking one giant leap to satisfy its Torontonian customer base. So Toronto, are you ready to be Stussified?!
> images courtesy of stussy.com



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