urbanebloc – Made with Style, Art Attack


Posted by Gloria Chik on November 25th, 2009 - 15 Comments
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urbanebloc Made With Style Art Attack

 

If you’ve been peeking at my phone or following me on twitter, you’ll know that I’ve been working on vidjeo with Flex. Happy to say that it’s done and out the door for your viewing (dare I say, pleasure?)

 

A bit more on the video:

 

  • The clothes spelling out the shoot are my own
  • It was created on the 4th floor of unnamed technology-enhanced-learning building. Ahem.
  • Shot from the 5th floor of the same building
  • Laid out white sheet paper to act as backdrop
  • Logo was built out with many tweaks – literally an art attack. We took turns on the 5th floor directing the people below
  • Stacked two tables on top of one another, with tripod perched on top. Man Wai so kindly did the shooting, while John held it together
  • The logo was shot when taking it apart, but played forward to appear as if building itself.
  • Flex stringed the footage of the logo together, while throwing in some behind-the-scenes captures.

Have a watch after the jump, subscribe (though I have some dork-fest clips on there. Promise I’ll be investing in an HD cam soon), leave a comment / rate (but please, be nice. You know I take it semi-personally).

 


> images and video by urbanebloc.com x creativereflex.ca

15 Comments »

  • You guys did such an amazing job, it looks so great! <3


  • Awesome video. What song did you use?

    Also, will this be the opening video for some sort of video podcast?


  • Very cool, very fresh and there I say, very organic?
    Great concept – you should suggest it to GAP :)


  • Gloria (author)

    Thanks for the comments guys! And Malcolm – you’re good, you’re good. It’ll be a shorter version though :)


  • FRIGGIN’ RAD!


  • @Malcolm: The XX – Islands. Good times.


  • Gloria (author)

    Whoops – good catch Lee, sorry for some reason I missed the first question.

    Great song hmm? Caught it at LG Fashion Week and it’s been on loop ever since!


  • Super cool! I love how everyone is exploring stop motion, I’m currently doing it for my DIYs. Yours turned out really well – I love the colours and the concept!


  • It’s awesome! Why don’t you use a picture of it to replace the logo of your website ;-)
    great job anyway.
    How do you find time to do all that stuffs!


  • Gloria (author)

    Hey Kaitlin – thanks!

    And Franck, you don’t want to know where I find the time :P Good idea on the logo replacement, not sure if people will be able to tell they’re clothes if they’re that small? Hummm humm!


  • AWESOME!!


  • This is unbelievable! Great job!


  • Gloria (author)

    Love from Casie and Sassy? Ma gawd, thank you ladies!! xoxo, gloria


  • Andrew Khov

    love it gloria!


  • Gloria (author)

    Love your love KHOV :D


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